competitive advantage

What Are Trade Secrets and How Do They Add Value to Your IP Portfolio?

When performing a technology assessment on a new technology, we take an in-depth look at the company’s intellectual property (IP) portfolio and consider how the IP relates to the company’s product offerings, business model, and the market and competitive landscape. The IP portfolio consists of patents, copyrights, trademarks, and trade secrets.  A trademark is an identifying design […]

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